Mr. Ajay Arora is currently the Associate Vice President- Strategic Planning & Projects at Hero Enterprise. He has over 24 years of experience in strategic planning, business development, evaluating new investment opportunities, corporate planning, projects, mentoring and monitoring start-ups. Apart from these, Mr. Arora is well acquainted with valuation, business turnaround, implementing lean manufacturing, productivity improvement, revenue enhancement and cost rationalisation. Earlier in his career; he was a Senior Management professional in the strategy department at GMR Delhi International Airport. He holds an engineering degree from Delhi College of Engineering and a management certification from ISB, Hyderabad.